Doug the Pug is a canine superstar that has over 3.5 million Instagram followers and 6.1 million Facebook fans. It’s incredible how this little pup can garnish so many fans by simply being irresistibly cute.
So how does he do it?
Every day, the number of users on social media is continuously growing. Data have shown that, on average, 11 people use social media every second. In 2017, less than 2.5 billion people were on social media, and in 2020, 3.8 million people are using the platform, which is more than half of the world’s population.
When people use social media, they love to look at the news and entertainment section to pass the time. In fact, looking at cute animal pictures is one of the most popular activities that social media users love to do. This is precisely how a lot of pets become famous. Owners are continually posting adorable and comical photographs of their pets doing all sorts of activities. These pictures have garnished a lot of likes and fans, that as time goes by, the dog becomes a marketing brand.
If you are determined to make your canine companion famous, here is what you can do to make that happen.
Just like humans, dogs also have different quirks, likes, dislikes, and personalities. After all, there is a reason why you chose to adopt this particular dog over all the other ones. After all, it’s love the first sight that made you rush in the pet store to take him home. It’s that unique personality about your dog that makes you fall head over heels to make him yours. Find that uniqueness within your four-legged friend and share it with the world.
Making your pet famous is practically a full-time job. You have to determine how much time you are willing to put in. It’s obvious that the more time you spend on making your dog famous, the faster the results are.
For example, Doug’s owner Mosier had to quit her job and avoid pursuing other start-up ideas to work on his social media brand. A lot of owners had to spend months taking pictures and designing their dog’s brand before seeing any results. It’s highly recommended to use a scheduling tool to plan out the posts in advance.